Sustainable Brands 2010
Sustainable Brands Conference 2010
Monterey Conference Center, Monterey CA, June 7th -10th, 2010
The leading brands of the future will be sustainable brands. Building them takes a new kind of thinking, a new group of collaborators, and a new set of tools.
Join market-making companies such as Hewlett Packard, Bumble Bee Tuna, IDEO, Johnson & Johnson, Nokia, Coca-Cola, Clorox, Nestle, 3M, Life Technologies, Williams Sonoma, SAP and many others at SB’10.
SB’10 educational sessions provide inspiration, techniques and best practices as economic realities, corporate responsibility and the environment come together to create a new strategic business imperative. This year’s theme, “The Power of And,” describes an essential business approach for tackling the difficulties facing business today.
Come to SB’10 for in depth pre-conference workshops on Day 1 and thought provoking keynotes, panel discussions, and afternoon breakouts filling three exciting days of extraordinary conversation, inspiration and insights…
· Full Tracks focused on the core tenants of a successful sustainable business construct: Observe, Re-design, Measure, and Communicate
· Expanded Venture Exchange Programming: a unique opportunity for emerging sustainable businesses to pitch their ideas to green angel investors and the venture community
· Research Round Tables: leading sustainability and brands researchers present and discuss just released studies on brand awareness, consumer expectations, and quantifiable impacts of sustainable business in the market
· World Oceans Day celebration at the Monterey Bay Aquarium and many other exciting networking events
View the entire Conference Program at: http://www.sustainablelifemedia.com/events/sb10/program
What makes the Sustainable Brands Conference unique? The mash-up of change-making leaders who come from different industries and business sectors, wearing various corporate hats. The world-class faculty at this conference is there to help attendees tie improved environmental and social impact to business and brand leadership.
At SB'10, your imagination will be sparked by out-of-the-box ideas and you'll explore best practices as they are emerging from over 100 top authors and thought leaders, global brand innovators and smaller bonfire brands leading disruptive change and internalizing systems and processes to make sustainability work in their companies.
Join for success tactics from leading thinkers and doers like,
- Timberland's Chief Branding Officer, Mike Harrison, highlights out of the box product innovations, partnerships and communication tools that have led to new, more sustainable value propositions.
- Starbucks VP of Global Sustainability, Ben Packard and Dr. Peter Senge, Director of the Center for Organizational Learning, MIT Sloan School of Management, share what Starbucks what learned about asking the right questions when re-designing their recycled cup system.
- Kirsi Sormunen, Nokia's VP of Sustainability, shares how Nokia is helping drive consumer behavior change through smart product design.
See the entire Speaker List at: http://www.sustainablelifemedia.com/events/sb10/speakers
Passionate professionals are welcome at SB’10. NGO and Government rates and volunteer opportunities available. Registration is now open and seating is limited.
Monterey Conference Center (former home of TED), June 7-10. More detailed information: www.sustainablebrands10.com
Registration is now open and seating is limited:
Green Chamber of the South members use code: grnchbrsb10 to save 20% off. Early bird pricing available until March 28th.
http://www.sustainablebrands10.com
































































































